Elevate Your Gym with Phoenix Strength Machines

Unleashing the True Potential of Strength

Experience the fusion of traditional craftsmanship, state-of-the-art technology and military-grade resilience with Phoenix Strength’s pin and plate-loaded strength machines. Equip your gym to inspire incredible transformations.
Steeled by Defence Veterans and Fitness Experts

Built on Authority, Proven by Performance

Our extensive experience in military-style training and industry expertise ensure every piece of our strength equipment meets critical-load specifications for optimum performance.
Placeholder Image

Manufactured for Maximum Impact

Our equipment amalgamates advanced technology with time-tested techniques to maximize biomechanical efficiency and enhance workout performance.

Placeholder Image
Optimized for Your Best Performance Yet

High Performance

Our strength machines are engineered with high precision to help your clients achieve their fitness goals more effectively.
Placeholder Image
Equipment That Stands the Test of Time

Exceptional Durability

Constructed with heavy-duty, all-steel materials, our strength machines are designed to withstand extensive usage without compromizing on performance.
Placeholder Image
Balancing Functionality and Aesthetics

Sophisticated Design

Our engineers integrate aesthetic appeal with ergonomic designs to create equipment that adds value to your gym's visual identity while maximizing user comfort.

Comprehensive Range of Strength Machines

Explore our diverse range of pin and plate-loaded strength machines that cater to varied fitness requirements. From dedicated glute machines to cable crossovers, we provide equipment for all strength and conditioning needs.
More Products
Placeholder Image
Phoenix Strength gear is the ultimate workout gear, period.
Jamie BissetGym Owner | Geelong VIC
Placeholder Image
placeholder: Phoenix Strength gear is the ultimate workout gear, period.
placeholder: Jamie Bissetplaceholder: Gym Owner | placeholder: Geelong VIC

Discover Phoenix Strength

See Our Range of Machines and Gym Equipment in Action

Placeholder ImagePlaceholder ImagePlaceholder ImagePlaceholder ImagePlaceholder ImagePlaceholder Image

    Ready to Equip Your Gym for Success?

    Take the next step towards offering an unparalleled workout experience to your clients. Explore our pin and plate-loaded strength machines today.

    Passionate About Your Success

    Our customer service team is dedicated to ensuring your success. From helping understand your needs to providing prompt and thorough after-sales support, we aim for your utmost satisfaction.
    Contact Us Today
    Placeholder Image
    Ready to Get Started?

      Phone Number

      Commercial Gym Fit-Outs
      Franchise Gym Refurbishments
      Custom Branded Gym Equipment
      Gym Flooring Sales & Installation
      Complete Machine Fitouts and Floor Plans
      Our team can provide end-to-end assistance with Commercial Gym Fitout projects. From Home Gym Equipment to Custom Branded Equipment for Franchise Distribution, Phoenix has a solution for you.