Steeled by Defence Veterans and Fitness Experts
Built on Authority, Proven by Performance
Our extensive experience in military-style training and industry expertise ensure every piece of our strength equipment meets critical-load specifications for optimum performance.
Manufactured for Maximum Impact
Our equipment amalgamates advanced technology with time-tested techniques to maximize biomechanical efficiency and enhance workout performance.
Optimized for Your Best Performance Yet
High Performance
Our strength machines are engineered with high precision to help your clients achieve their fitness goals more effectively.
Equipment That Stands the Test of Time
Exceptional Durability
Constructed with heavy-duty, all-steel materials, our strength machines are designed to withstand extensive usage without compromizing on performance.
Balancing Functionality and Aesthetics
Sophisticated Design
Our engineers integrate aesthetic appeal with ergonomic designs to create equipment that adds value to your gym's visual identity while maximizing user comfort.
Comprehensive Range of Strength Machines
Explore our diverse range of pin and plate-loaded strength machines that cater to varied fitness requirements. From dedicated glute machines to cable crossovers, we provide equipment for all strength and conditioning needs.
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Ready to Equip Your Gym for Success?
Take the next step towards offering an unparalleled workout experience to your clients. Explore our pin and plate-loaded strength machines today.
Passionate About Your Success
Our customer service team is dedicated to ensuring your success. From helping understand your needs to providing prompt and thorough after-sales support, we aim for your utmost satisfaction.
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Commercial Gym Fit-Outs
Franchise Gym Refurbishments
Custom Branded Gym Equipment
Gym Flooring Sales & Installation
Complete Machine Fitouts and Floor Plans
Our team can provide end-to-end assistance with Commercial Gym Fitout projects. From Home Gym Equipment to Custom Branded Equipment for Franchise Distribution, Phoenix has a solution for you.